CREATING QUALITY CONTENT
Having a website that has quality 'non-spammy' content is always a
good starting point in regards to building strong foundations with
the potential to rank well. Solely re-lying on external links will
never pay off in most cases.
When it comes to creating your on-page content, always remember to
strategically place your keywords within the text. But it is very
important not to over do it with your keywords, as it is probably
likely that your site will get filtered out of searches for those
The best way to think about it is to visualize how the potential
customer will see your sites layout - does your website have simple
navigation & good quality descriptive content?
Written by Rory Buckley